A response to the article I wrote on the 2010 Revolution. From ToroTrakShareholder Blog
As you know – I’m not posting a great deal on this blog as the majority of content is automated and it keeps things ticking over as an information route.
Every now and again there are some nuggets of information I want to draw attention to and this is one of them:
May The Craftsman Zero Turn 42 inch 22 hp Model 28933 Rest In Peace
Given the technical success of the product and the twin-torroidal transmission, (TTT) in the Infinitrak range of products with MTD as the manufacturer, this news is either indicative of the continuing recession in the USA (which is tip-toeing it’s way out) or the continued market positioning of the TTT as luxury just being too luxury for too many people.
One cannot fault the pedigree of the product, the market review (as can be read in the link above) however it seemed to be continually reviewed and measured in the wrong ride-on mower category because of it’s zero-turn capabilities. The marketing appears to have been off target for the key customers if this is the case – if the experts can’t even pigeon-hole it correctly what chance have the salesmen ?


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